Hot Tools® and The Magic of Ceramic line of styling tools are designed with penetrating far-infrared heat and negative ions to help reduce hairs exposure to heat and dryness while enhancing moisture and shine. What is patented direct ION TECHNOLOGY®? This exclusive, technology injects a high volume of ions into the air stream depositing them directly into the hair to break apart water molecules for easier absorbtion and faster drying. Ions dry faster, help retain moisture, and reduce frizz. The Hot Tools® line of Hair Dryers includes 39 AC and DC motor products as well as Hard Bonnet and Soft Bonnet models and 4 Hot Air Brushes.